PM Aspirant · Bangalore, India
Shaik
Farhana
Products are emotional before they are logical. I find the feeling that's broken — and build the fix.
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PM Aspirant · Bangalore, India
Products are emotional before they are logical. I find the feeling that's broken — and build the fix.
BCom undergrad at Presidency University with a 9.05 CGPA — but the real education happened in the chaos of early-stage startups, investor pitches, and building products that solve real problems.
I don't just study products. I dissect them, stress-test them, and build proposals that hold up under scrutiny. I use AI tools to prototype and analyse faster — but every insight, decision, and framework is mine.
Not a classroom project. Not a wireframe. Two fully functional apps built from personal frustration — a campus cofounder-matching platform and a verified college marketplace. Reached 1,160 weekly active users in Week 2 with zero paid marketing. Pure word of mouth. Verified Google Analytics.
Merchants' money frozen — no explanation, no action path, 120-day wait. A closed-loop trust system that fixes this.
View Full Deck ↗ ⚡ UI Prototype →
Sellers failing silently with zero insights. A supply-side intelligence layer that gives sellers what only Meesho knows.
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3-layer system: Job Tracker (RICE 27,000) + Signal Intelligence + Career Guidance. MVP built + Chrome extension.
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Deep review analysis across Trustpilot, Google Play, and consumer forums. Every broken ETA is a free trial for Zomato. A 4-layer confidence-interval ETA system.
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Platform built for investors, now used by traders who face crashes and zero protection. Risk-based onboarding + auto-compensation.
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Large-scale product teardown: navigation UX, discovery patterns, and how scale changes every design decision.
View Full Deck ↗ ⚡ UI Prototype →Merged 6 datasets — orders, customers, payments, products, sellers, reviews — to build a unified revenue intelligence view. Surfaced behavioral patterns and conversion friction points.
↓ Open Full NotebookIdentified a communication gap — 8 learners with diverse cognitive profiles couldn't express emotional states during tasks. Designed and deployed an Emotion Recognition Chart to bridge it. Observed behavioral patterns, adapted instruction in real-time, and documented findings. Classic PM loop: observe → identify gap → build → measure.
67% of GMV locked in cancelled orders. VIP customers (10% of users) drive 16% of revenue. Delivery speed paradox: faster delivery = worse reviews. São Paulo = 41% of all revenue.
Presidency University, Bangalore · Accounting & Finance
EXPECTED 2026